Hinky dinky parley voo
more on the topic
War!--huh--what is it good for?
Absolutely nothing.
Say it again.
Not so in the case of the prolonged Sun/Microsoft War of 1982-2004. Not
only has the war between the software giants resulted, as wars
throughout history have, in the proliferation of technology and
innovation to the masses, it has provided those of us in the often
staid profession of trade journalism with years of sarcastic quips,
barbed quotes and quality editorial fodder for slow news days. In a
way, I hate to see it end.
Officially, a peace agreement was reached last month when Microsoft and
Sun Microsystems entered into a 10-year arrangement that settles many
of their legal battles and works toward better interoperability between
their platforms and protocols. It cost Microsoft $1.6 billion in
reparations, but the two say they can now let bygones be bygones.
Unofficially? This war hasn't ended. Think Korea. Think of the
Crusades, for that matter. Wars and old rivalries never really end;
they just get buried for a while when warring parties feel the mutual
need to re-group and re-arm themselves.
Pressure from the world community often helps bring about the peace,
and both Microsoft and Sun were being pressured by the worldwide
community of software and server licensees to make their systems less
contentious. It also helps keep the peace when a neutral third party
from an emerging market intervenes. Thank you, Linux.
So for now, with the verbal guns of Microsoft and Sun silenced, users
of communications technology will benefit from the peace by being able
to use both Java and .NET platforms in their data centers and back
offices without having to choose one or the other. Journalists, on the
other hand, will have to look elsewhere for a good fight. IBM versus
HP? Verizon versus SBC? Powell versus the 50 states?
Peace is good. But I got a little hinky seeing Sun's Scott McNealy and
Microsoft's Steve Ballmer on stage recently smiling and glad-handing
each other like they were Yasser Arafat and Yitzhak Rabin.
Nonetheless, I will try to comfort from the old Burma-Shave jingle of
1930: Hinky dinky. Parley Voo. Cheer up the face. The war is
through.
E-mail me at tmcelligott@primediabusiness.com.
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