Let's face it. IPTV is still just TV to most consumers. And if the TV service doesn't look and behave at least as well as the existing cable, satellite or broadcast offerings, the consumer won't buy it.
In this Spring 2008 edition of Telephony'sGuide to IPTV, our editors give you the insight you need to deliver what the customer is looking for, while managing their expectations for future enhancements.
In this issue:
CUSTOMERS TELL ALL by Sarah Reedy IPTV's toughest critics--its users--weigh in on the good, the bad and the ugly of the television offering
EYE ON QOE by Carol Wilson Customer quality of experience is the challenge for IPTV providers, and more proactive monitoring measures may be the solution
Plus:
REINVENTING COPPER, and
METRICS
Register now and download this informative special supplement from Telephony. >>
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