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VON: Yahoo! VoIP adds conference calling

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BOSTON--Yahoo! is adding free conference calling to its Yahoo! Messenger with Voice VoIP service, using a free plug-in from Vapps called ConFreeCall.

The new service is intended to allow the 80 million subscribers Yahoo! has signed to its VoIP service to use conference calling to connect with family, friends and colleagues, instead of viewing conference calling as strictly a business application, the two companies said.

Conference calling becomes a way for Yahoo! to differentiate its VoIP service from those of Google, AOL, and eBay/Skype.

“We used to look at the conference call as merely a business solution,” said Ben Lilienthal, CEO and co-founder of Vapps, in a prepared statement. “With the introduction of services such as ConFreeCall, the landscape has changed to be a tool for online communities as well. Partnering with a great brand like Yahoo! is a tremendous opportunity for us to spread adoption of web-based conference calling as consumers look to be more connected and have a more advanced online experience.”

Users can download the ConFreeCall plug-in from Yahoo’s plug-in gallery and will then receive a conference bridge which can support up to 500 participants. The conference calling capability becomes part of the Yahoo! Messenger Instant Messaging interface.

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