Telephony's Inside Telecom Live:
Building an efficient IPTV content supply chain

IPTV and video-on-demand promise to open up major new video options for consumers and significant revenue opportunities for service providers. In order to compete with Internet-based video services, IPTV service providers must be able to deliver the broadest possible range of content at any time to any device. And they must be able to do this in a cost-effective manner that preserves profits even on long-tail or niche programming.

This Telephony Webcast will delve into what is required to create an efficient IPTV content supply chain, and the significant role that digital media distribution plays in the success of IPTV and VoD services. The Webcast will focus on the decisions service providers need to be making now in order to have the appropriate video infrastructure in place going forward.

Among the topics to be discussed are:

• How Web-based services have changed customer expectations of digital content availability
• The role of digital media distribution in IPTV networks
• The impact of high-definition content on distribution costs
• The challenge of managing multiple content formats
• Controlling marginal costs of digital media distribution
• The business opportunities presented by real-time content distribution
• Requirements for insuring secure content distribution