Telephony LIVE

THE 2008 TELECOM SUMMIT

Introducing Telephony Live: The 2008 Telecom Summit -- the second annual, two-day conference from the editors of Telephony magazine.

Learn more

         Subscribe in NewsGator Online   Subscribe in Bloglines

T-Mobile and Sony’s gaming experiment

more on the topic

More Related Articles

For all the talk of Sprint’s new WiMAX business model, rival carrier T-Mobile is paving the way for just the type of service Sprint is likely to launch over WiMAX using a much lowlier technology: Wi-Fi.

T-Mobile is partnering with Sony to launch multiplayer gaming services and Web surfing for the PlayStation Portable gaming console over T-Mobile’s nationwide hotspot services, basically turning any Starbucks and Kinkos--not to mention a slew of hotel lobbies and airport lounges--into connected wireless gaming stations. Admittedly the service will have its limitations. T-Mobile’s hotspots are in a lot of places, but the average teenage gamer isn’t going to be hanging out in the American Airlines Admiral’s Club to challenge his friends to an over-the-air death match. Still it’s not inconceivable that the coffee-addled youth of America today would be spending their free time in Starbucks, feeding their gaming nerves with jolts of mocha frappaccinos.

What’s significant about this experiment, however, is its context. T-Mobile just isn’t offering unbridled dumb-pipe access to the Internet wirelessly. It’s wirelessly enabling a specific data service, used by specific device.

That sounds exactly like what Sprint is talking about with its 4G business model: an open Internet network, where any company can provision access for their services, whether it’s Kodak with digital cameras, Apple or Dell with digital music players, or Sony with the PSP. In a sense, it’s still a dumb-pipe service--T-Mobile’s main contribution to the service is plain connectivity. But it’s also a service that exists outside of the exclusive club of carriers, one that carriers don’t have to create, market and generate interest in. The demand is there--the carriers will just provide the network to meet it.

If this venture between T-Mobile and Sony is successful, don’t be surprised if they try to replicate it over a wide area network, where gratification for the customer--and revenue for the carrier--would be more instant. It’s not a stretch to imagine Sony putting UMTS chips into a PSP, and it’s almost a definite that WiMAX will eventually wend its way into devices like PSP. The difference is that WiMAX consumer devices are still years away. T-Mobile has a chance to test the waters today.

Contact me at kfitchard@telephonyonline.com.

Get Updates Via Email

related resources

popular articles

Want to use this article? Click here for options!
© 2008 Penton Media Inc.

Webcasts

WEBCAST

Telephony’s Inside Telecom Live: Building an efficient IPTV content supply chain

Find out! Watch Telephony's LIVE Webcast July 23, 2PM ET/11AM PT. Telephony will delve into what is required to create an efficient IPTV content supply chain. LEARN MORE or REGISTER NOW.

White Papers

WHITE PAPER

Intelligent Optical Control Plane Architectures

This paper explores the benefits of optical control plane functionality for service providers. DOWNLOAD NOW

Podcasts

PODCAST

A Telephony Podcast: Mobile’s virus threat

Gareth Maclachlan, CTO of AdaptiveMobile, speaks with Associate News Editor Sarah Reedy about the growing mobile virus threat.LISTEN

Blogs

BLOG

What happened at NXTcomm08

Recuperating from the big show, here are some reflections on some of the more prominent themes amid activity at the show... READ

E-Books

E-BOOK

READ E-BOOK: MANAGING THE CUSTOMER EXPERIENCE

This e-book explains how to keep your customers happy, reduce churn and strengthen profits. Sponsored by CA’s Wily Technology Division. READ NOW!

TV

TV

Interview with Jim Hansen of Embarq at NXTcomm08

Tune in to Telephony TV to watch an interview with Embarq's Jim Hansen at NXTcomm08. WATCH IT NOW.

  • Telephony Content
  • Telephony Content

NEWS & INSIGHTS

CURRENT ISSUE

TOOLS

more news

Global >>

MORE

Ethernet >>

MORE

Independent >>

MORE

IPTV >>

MORE

IMS >>

MORE

WiMax >>

MORE

VOIP >>

MORE

FTTX >>

MORE

Access >>

MORE

Broadband >>

MORE

Wireless >>

MORE

Software >>

MORE

Podcasts >>

MORE

Get Updates Via Email

Browse Issues

  • July 14, 2008
  • June 30, 2008
  • Jun 16, 2008
  • May 19, 2008
  • May 5, 2008
  • Apr 28, 2008
  • Apr 14, 2008